The Guardian Business · Экономика · 1 ч назад
McLaren to build SUVs geared towards Formula One fans with children
Model comes as part of £500m UK investment by firm’s new Abu Dhabi owner that will also fund new factory McLaren is gearing up to build an SUV for the first time in its 63-year history, betting that the glamour of its all-conquering Formula One team can sell cars to wealthy fans who do not own its supercars. The model, which does not yet have a name, comes as part of a £500m investment by McLaren’s new Abu Dhabi owne…
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McLaren will create 1,000 jobs, adding to its existing workforce of 2,500 people, after a £500m investment by its new Abu Dhabi owner. Photograph: Stan Papior View image in fullscreen McLaren will create 1,000 jobs, adding to its existing workforce of 2,500 people, after a £500m investment by its new Abu Dhabi owner. Photograph: Stan Papior Automotive industry McLaren to build SUVs geared towards Formula One fans with children Model comes as part of £500m UK investment by firm’s new Abu Dhabi owner that will also fund new factory
Prefer the Guardian on Google McLaren is gearing up to build an SUV for the first time in its 63-year history, betting that the glamour of its all-conquering Formula One team can sell cars to wealthy fans who do not own its supercars.
The model, which does not yet have a name, comes as part of a £500m investment by McLaren’s new Abu Dhabi owner that will also create 1,000 jobs, adding to the existing workforce of 2,500 people.
It will also fund a new factory, with Sheffield, home to McLaren’s existing carbon-fibre plant, understood to be the preferred site over the company’s headquarters in Woking.
Nick Collins, the carmaker’s chief executive, said the recent success of the McLaren racing team had created an “untapped love” for the brand among people who have never bought its cars.